From data capture to demand creation, every step fuels growth.
Install the Sona pixel. Track attribution and behavioral signals from every visitor interaction to enable targeted outreach, campaign optimization, and marketing ROI measurement.
Identify your ideal fit accounts. Automatically enrich firmographic attributes and then score accounts to help you focus on the highest-value prospects.
Discover key decision makers and stakeholders within your target accounts to help you engage the right people for multi-channel outreach.
Track buyer journeys across accounts and individual contacts to understand evaluation patterns and enhance your engagement strategy at each stage of the buying process
Run evergreen multi-channel campaigns powered by signal data and continuously measure performance to maximize ROI
Sales teams overlook high-intent accounts and contacts, lacking crucial context for targeted, timely, and relevant engagement
Without insights into buying stages, intent signals, and visitor identity, marketing budgets are wasted on poorly timed or irrelevant campaigns
Inconsistent data undermines marketing workflows with less than ideal campaign timing and a lack of personalization
Identify website visitors at both the account and person level, assess their fit with your Ideal Customer Profile (ICP), and predict their buying stage to enhance your marketing and sales engagement strategies.
Gain a holistic view of your account and buyer activity with unified profiles. Rich profiles enable precise insights to tailor marketing and sales strategies.
Leverage AI-powered predictions to determine buying stages. Prioritize sales and marketing efforts with campaigns tailored to each prospect's journey.
Quickly create and deploy audiences at both the account and contact level using intent signals, buying stages, CRM attributes, and more—without needing SQL skills.
Empower your whole organization with clean, actionable dat —no APIs, no CSVs
Sona integrates with 500+ marketing platforms, CRMs, ad networks, and analytics tools including Google Analytics, HubSpot, Salesforce, Facebook Ads, LinkedIn Ads, Google Ads, and more. Our one-click connectors make setup simple, and our team can help with custom integrations for enterprise data sources.
Traditional dashboards show you what happened. Sona's AI tells you why it happened, what to do next, and executes automatically. Instead of building reports, you ask questions in natural language and get instant answers with predictive insights. The AI analyzes patterns across all your data sources simultaneously—something impossible with standard dashboards.
No. Sona is built for marketers, not data scientists. You interact with your data using conversational questions like "Which campaigns drove the most pipeline last quarter?" The AI handles all the complex analysis, attribution modeling, and data processing behind the scenes.
Sona uses AI-powered multi-touch attribution that tracks the entire buyer journey across all channels and touchpoints. Unlike simple last-click or first-click models, our AI weighs each interaction's true influence on conversion, accounting for cross-channel effects, time decay, and buying committee dynamics.
Most teams are up and running within 24-48 hours. Data connectors sync automatically, and our AI starts analyzing immediately. You'll get instant value from day one, with insights becoming more sophisticated as the AI learns your specific business patterns.
Sona scales from growth-stage startups to enterprise organizations. If you're running multi-channel marketing campaigns and struggling to understand what's actually driving results, Sona will deliver immediate value. Our pricing and features scale with your needs.
Enterprise-grade security is built into everything we do. Your data is encrypted in transit and at rest, we're SOC 2 Type II certified, and we never share your data with third parties. You maintain complete control and ownership of your data at all times.
Sona complements your existing tools by unifying data across them and adding an AI intelligence layer. Many customers reduce reliance on multiple point solutions once they experience Sona's unified analytics, but you can integrate Sona alongside your current stack and migrate at your own pace.
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